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Merging designs and styles between brands to achieve greater interest and interaction with the public is one of the main objectives of brand collaborations.

Brands are increasingly looking to reinvent themselves, and alliances with other artists, celebrities and other brands are the key to unleashing creativity and innovation in the world of fashion. This 2023 starts with disruptive surprises. Here is our selection of the 7 most desired collaborations:

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Diane Von Furstenberg and Castañer : a capsule collection that celebrates the woman

Diane Von Fustenberg, creator of the iconic Wrap Dress that was seen as a symbol of liberation in the ’70s, joins forces with Castañer, with a capsule collection of 13 models.

The two brands have united their emblematic symbols: the Belgian designer’s characteristic prints and colours, with the iconic espadrilles of the Catalan brand. This collection will go on sale at the end of February.

The three lines of the collection: animal print, lips and multicolour, recall the intrinsic value of the designer, who seeks to  highlight the sensuality of women and their audacity, and unites with the comfort and craftsmanship of the renowned Castañer firm to create a unique collection.

I love being able to give women the tools they need to feel more beautiful and confident.

-Diane Von Furstenberg

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Models: Jorgelina, Carina and Gea

The thirteen models are presented in various versions, from the classic Chiaras and Carinas dressed in eye-catching prints, to the versatile Paloma in high and low versions, with imposing ankle laces. The romantic and transgressive maxi wedge Blaudell, undoubtedly the star of this collection, pays special tribute to Diane. This capsule will go on sale next March.

Dior x ERL: a creative fusion between Paris and Los Angeles

The iconic codes of Dior are reinvented in its capsule collection with ERL for spring 2023, an extraordinary exchange between Paris and Los Angeles that pays homage to freedom.

Dior Men’s creative director Kim Jones and ERL brand founder Eli Russell Linnetz team up for the California Couture menswear collection, California Couture, where Parisian glamour blends with the laid-back coastal lifestyle of California.

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Dior x ERL  SPRING 2023 capsule collection, California Couture.

Dior’s iconic references are reinvented, in particular the cannage presented in a quilted version – in satin and leather – in the new B9S skaters and the Dior Saddle Venice bag. The iconic Saddle is also reinterpreted with an exquisite golden “masculine minaudiere” composed entirely of metal and quartz, bringing the unique atmosphere of Venice Beach into the realm of haute couture.

Louis Vuitton x Yayoi Kusama: An artistic immersion inspired by the artist’s mythical painted dots.

Undoubtedly one of the most eagerly awaited collaborations and one that has created an unprecedented stir is that of the Japanese artist, Yayoi Kusama with the French firm, Louis Vuitton. This collaboration entitled “Creating infinity” unites the characteristic polka dots of the renowned artist with the classic and luxurious designs of the French company. This link has a history, as in 2012 they first came together under then artistic director Marc Jacobs.

In this fusion, repetition and patterns of coloured dots are the star elements, found in the collections: painted dots, metal dots, infinity dots and psychedelic flowers where they are present either as metallic reliefs, coloured polka dots or psychedelic flowers, in models of: ready-to-wear, bags, shoes, accessories; luggage, boots and perfumes.

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Louis Vuitton x Yayoi Kusama collaboration:  Gafas de sol 1.1 millionaires infinity dots, bolso twist PM, slipper pillow flat comfort clog.

This event was held within a fully immersive visual landscape, ranging from window displays featuring the iconic painted dots, to pop-ups, augmented reality experiences, an extended reality game and an advertising campaign including supermodels including: Bella Hadid, Gisele Bündchen, Liya Kebede and Karlie Kloss.

Sailor Moon x Jimmy Choo: models inspired by powerful and strong heroines

Pretty Guardian Sailor Moon and Jimmy Choo are launching an exclusive collaboration to celebrate the 30th anniversary of the iconic manga series, written and illustrated by Naoko Takeuchi, this alliance is created with the purpose of highlighting “creativity aimed at challenging gender differences, bold individuality and women’s empowerment”, as defined by Jimmy Choo on its website.

Sailor Moon, was a manga from the 90s, where the main characters were women heroines, powerful and strong, becoming a symbol of female empowerment, that concept merges with the luxury and glamour of Jimmy Choo to create an incredible capsule collection full of colours, illustrations from the manga and Swarovski crystals in tribute to women.

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Sailor Moon Boot 100, Sailor Moon Varenne Quad XS y Sailor Mercury Boot 140

The collection includes models such as: the Varenne Quad bag, the Sailor Mercury bag, shoes and boots with Swarovski crystal embellishments, phone cases and key rings, all inspired by the main characters of the iconic manga.

Tiffany & Co. x Nike: Luxury jewelry and sneakers come together to create the utopian Air Force 1 1837

In celebration of the 40th anniversary of the launch of the iconic Nike Air Force model, one of the most iconic brands in the luxury jewellery industry, Tiffany & Co. and trainers, Nike, are teaming up. Their collaboration will debut with the launch of the Nike x Tiffany & Co. Air Force 1 1837 sneakers and the collection of a series of limited-edition silver accessories inspired by objects from Tiffany & Co. Both the sneakers and the accessories collection will go on sale on March 7.

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Nike x Tiffany & Co. Air Force 1 1837, silver brush and Nike x Tiffany whistle

These trainers are made from premium suede in black with Nike’s famous Swoosh in the iconic colour, Tiffany Blue and dubraes in silver with the two logos. The Nike x Tiffany & Co. Air Force 1 1837 will be available in sizes 31 to 53 and priced at $400. To complement this collection Tiffany & Co. has designed a collection of objects with the logos of the two limited edition brands in sterling silver, with prices ranging from $250 to $475. This collection of accessories consists of: a whistle, shoehorn, shoe brush and lace buckles..

Karl Lagerfeld x Disney:a collection commemorating Disney’s 100th anniversary together with the iconic Donald Duck

The Karl Lagerfeld brand will launch a creative capsule collection on 23 February in collaboration with the Walt Disney company, where the Donald Duck character will be the main protagonist. The German firm follows in the footsteps of other luxury brands such as Gucci, or Givenchy who have also collaborated with Disney by including cartoon characters in their various collections. This collaboration is in celebration of 100 years of Disney. The compilation is inspired by an illustration created by the German designer for Disneyland Paris, when the character Donald Duck also celebrated his 70th birthday.

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Karl Lagerfeld x Disney Collection

The collection will be aimed at both men and women, and its models include: mesh and bomber jackets, skirts, jeans, sweatshirts, T-shirts, bags, backpacks, trainers and trench coats. It should also be noted that the pieces in the collection will be made from sustainable materials such as organic cotton and recycled polyester.

Marni x Carharttprints all over for this spring;

Italian fashion house Marni has teamed up with American brand Carhartt to reinterpret Carhatt’s urban style through Marni’s colours, prints and shapes. The campaign stars funk artist Bootsy Collins, a collection set to offer an original take on contemporary daywear.

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Marni x Carhartt capsule collection, spring 2023

This collection features new material combinations, as well as all over prints and generous volumes. Carhartt WIP canvas archetypes such as the Active Jacket are updated with two-tone shamrock prints, these designs are also seen on some short-sleeved work shirts and a pair of work trousers offered in a loose-fitting silhouette. The knit tops, meanwhile, combine the shape of a T-shirt with the iconic silhouette of a basketball tank top and feature a bold iteration of the Carhartt WIP ‘C’ logo.

 

Images: courtesy of the brands.

Essential Homme , Wondernet Magazine (Karl Lagerfeld x Disney collection).