The Chinese New Year 2023, represented by the rabbit, is starting and the most important fashion and luxury brands of the current scene are inspired by the animal for their new collections.
The Lunar New Year, better known as Chinese New Year, is the most important holiday celebrated throughout Asia, as it marks the beginning of the year based on the lunar calendar. This 2023, it will begin on Sunday, January 22 until February 5 with the traditional Lantern Festival. Last year it was the water tiger and this year it is the turn of the rabbit..
The Year of the Rabbit represents beauty, grace, calm and prosperity. It also symbolizes patience and peace. Leaving behind the year of the tiger, the rabbit welcomes a stage of stability and less resounding changes. Different brands have wanted to celebrate the beginning of this year with fashion collections and accessories full of the cute little animal, and here we tell you all about them.
Fashion collections inspired by the Chinese New Year
With the arrival of the Year of the Rabbit, brands such as Gucci, Dolce&Gabbana, Tommy Hilfiger and Givenchy have launched collections that combine design with astrology.
Loewe
Loewe welcomes the Year of the Rabbit with a collection of ready-to-wear bags that reinterprets the Chinese festive knot. The knot in Asian societies represents good fortune, and for the beginning of this year Loewe wanted to represent the rabbit with this knot on its most iconic bags. The capsule called “The Year of the Rabbit” is made of napa calfskin and includes anew range of soft colors: Peach Bloom, Ghost and Dark Yellow.
Actress Tang Wei in Loewe’s new Year of the Rabbit collection – Rabbit bag in Peach Bloom
In this collection you can find the Pocket, Hammock, Basket and Bunny bags. In addition, it also features a range of T-shirts and sweaters in the capsule colors adorned with the outline of the pattern used to create the knotted bunny ears.
Gucci
Gucci presents a capsule collection and campaign with a vibrant and lively selection of garments, shoes and accessories featuring sophisticated representations of the rabbit. With bold colors and prints, the ready-to-wear pieces reflect joy and celebration. Captured by the lens of Max Siedentopf, models such as Emma Pei and Ruiqi Jiang showcase the brand’s extravagant designs.
Gucci collection inspired by the Year of the Rabbit
The rabbit is represented in many ways; from knitted designs, embroidered patches or spray-painted silhouettes. In addition to clothing, the collection also includes shoes, such as moccasins or sneakers or accessories such as watches. It also has a special and exclusive version of bags such as the Horsebit 1955 edition in tweed, leather and studded details.
Gucci Horsebit 1955 sneakers and bag from Gucci’s Chinese New Year inspired collection
Dolce&Gabbana
For Dolce&Gabbana’s Chinese New Year collection, the house has opted for a great variety of fabrics with vibrant prints adorned with significant rabbit motifs. The model Yan Jun is the main face of this collection. Strolling confidently in nature, Yan wears the extravagant bomber nylon jackets with patterns of rabbits, flowers and butterflies.
Dolce&Gabbana collection inspired by the Chinese New Year, with the Yan Jun model.
Another of the star pieces are the dresses in pastel shades such as pink or lavender. These also include nature designs, with plants and mushrooms, where this year’s fun little animal hides. These colorful garments will brighten up your closet this 2023.
Tommy Hilfiger
Tommy Hilfiger celebrates the Year of the Rabbit with an exclusive collaboration with children’s character Miffy. Hilfiger’s signature preppy style combines with the minimalist bunny cartoon to perfection. The collection has resulted in a elegant capsule that unites playfulness and youth. “This collaboration is a canvas that reflects the irreverent and optimistic spirit of our brand. Miffy embodies many of our brand values: being adventurous, open to new experiences and having a relentlessly positive attitude,” comments Tommy Hilfiger.
Tommy Hilfiger x Miffy Collection for Chinese New Year
The Tommy x Miffy capsule collection consists of fifty garments and accessories for men, women and children. This unique collaboration gives the Tommy classics, such as the varsity jacket or the polo shirt, an iconic touch with the incorporation of the Miffy logo in red, white and blue, characteristic of the brand.
Givenchy
Disney and Givenchy join forces once again, this time to celebrate Chinese New Year 2023. Previously, the entertainment company and the French fashion brand together created a capsule collection inspired by 101 Dalmatians. For this campaign, they feature actress Madelaine Petsch, artist Amber Liu and model Alton Mason.
Disney x Givenchy capsule collection with Alton Mason, Madelaine Petsch and Amber Liu
The capsule collection features Oswald the Lucky Rabbit integrated into Givenchy designs. It includes garments such as a varsity Jacket, sweatshirts, denim pieces and tote bags. Disney Animation Studios and art director Julian Klincewicz have teamed up to create a unique short film that mixes the animated characters with the celebrities in this campaign.
Ferragamo
Ferragamo presents an exclusive ready-to-wear proposal that combines traditional Chinese culture with the brand’s inspiration of a prosperous and peaceful 2023. The emblem of this Lunar New Year, the rabbit, is incorporated into the garments of this new collection, designed by creative director Maximilian Davis.
Silk foulards from Ferragamo’s Chinese New Year Collection
The inclusion of the rabbit enhances the designs with a sophisticated range of garments and accessories, among which are special silk scarves. Rich shades of red, blue and white where the silhouette of the rabbit stands out and contrasts with its eyes that shine like precious stones.
So far the collections inspired by the Chinese New Year 2023 and the rabbit. Which one is your favorite?
Images provided by the brands mentioned above.
