Start a new year in the Chinese horoscope with the water tiger, a symbol of strength and courage.
The Chinese New Year, dedicated to the water tiger, will officially begin on 1 February 2022 and will end on 21 January 2023. The lucky colours for this year are cerulean blue, mint green, fire red and imperial yellow. The flowers are yellow lily and cineraria. Those born in 1926, 1938, 1950, 1962, 1974, 1986, 1998, 2010, 2022… belong to the year of the water tiger…
Several brands have also wanted to celebrate the beginning of the Chinese New Year and have launched collections to commemorate this animal and all its meanings.
The image of the tiger and its good-luck colours on garments
Marni and Venezuelan artist Magdalena Suarez Frimkess transform art into fashion to celebrate the lunar new year. A very distinctive colour palette – turquoise blue, jade green, aquamarine, ruby and burgundy – is the backdrop for the prints and drawings made by Frimkess. This collection is mostly based on ready-to-wear with Frimkess’ signature naïve tiger print.
Naïve tiger print dress and bag – Naïve tiger print cashmere and wool waistcoat and poplin skirt – Naïve tiger print poplin blouse and Black Tribeca bag
Kenzo brings out the The Year of the Tiger capsule collection. Based on loose-fitting, relaxed-fit garments in shades of blue, red and yellow. It is available for both men and women and features T-shirts, skirts, jackets and trainers, among others.
Climbing Tiger” square pullover, denim mini-skirt, “K-skate Tiger” slip-on trainers and “Kampus Tiger” canvas mini backpack – Kenzo “Zodiac Tiger” silk shirt – “Climbing Tiger” loose T-shirt, “K-Tiger” monogrammed denim mini skirt, “Kampus Tiger” canvas mini backpack
Tiger Crest” hooded sweatshirt and fanny pack – “Climbing Tiger” T-shirt, “K-Tiger” monogrammed trousers and “Kampus Tiger” cap – “Climbing Tiger” bomber jacket
Gucci also joins in the celebration of the Chinese New Year with its Gucci Tiger collection, made up of ready-to-wear garments with different versions of the tiger, a very important animal for the brand. Using turquoise blue, green, red, pink and white colours, the brand creates a collection for both women and men that perfectly captures the essence of the tiger.
Left: ivory silk dress with tiger and flower print – Top left to right: women’s cotton jersey with tiger and flower print – women’s sweatshirt with tiger print and embroidered patch – Bottom left to right: men’s bowling shirt with tiger and flower print – men’s blue wool jacquard jersey with multicoloured GG.
Actions that go beyond fashion
Prada is launching a new campaign under the name Action in the Year of the Tiger. The editorial, starring actress Chun Xia and actor and singer Li Yifeng, aims to put the spotlight on the preservation of the tiger. It is one of the animals at high risk of extinction and for this reason the brand will make a donation to the Walking With Tiger and Leopard programme.
Li Yifeng and Chun Xia in Prada’s “Year of the Tiger” campaign
Prada is also organising a competition for art school students under the age of 30. They are invited to create their own interpretation of the tiger. The winning designs will be part of a project that will run through 2022.
Stella McCartney celebrates the Chinese New Year with an exclusive collection dedicated to the animal. The garments are made from organic cotton and cruelty-free accessories, with prints created by artist Albert Seleznyov, who uses the airbrush painting technique. The campaign aims to raise awareness of the importance of caring for these animals.
Tiger print jacquard jumper – Tiger print sweatshirt in magnolia and tiger print sweatpants in magnolia – Cotton t-shirt with tiger print in pure white and “Save the Tigers” print on the back.
Accessories to complete the look and celebrate the new year
Montblanc welcomes the new lunar year with a new capsule collection for men and women. The distinctive Meisterstück leather goods have been redesigned with an animal-inspired print motif, subtle red detailing and a new interpretation of the brand’s logo.
Meisterstück Selection Rouge et Noir – Meisterstück Selection Rouge et Noir . Down, Meisterstück Selection Red and Black minibolso reporter – Meisterstück Selection Red and Black folio. Model – Meisterstück Selection Rouge et Noir portrait case.
In addition, several brands offer watches for both men and women with different representations of the animal, in various colours and of different types to suit all tastes.
Top left to right: Premier Chinese New Year watch by Harry Winston – Altiplano “Year of the tiger” watch by Piaget. Bottom left to right: Chopard L.U.C. XP Urushi Year of the Tiger watch – Vacheron Constantin Métiers d’Art Chinese Zodiac Legend watch.
For her…
Tiger women love freedom and expressing themselves through fashion. They are lively and friendly and perform well in any environment.
Karl Lagerfeld offers a fun tote bag with a tiger pattern. Ferragamo and Burberry are also opting for bags with prints to celebrate the new lunar year. Gucci has created heels in shades of brown, green, blue and pink. Marni and Dior opt for tiger jewellery with earrings and a bracelet. Finally, animal print sunglasses from the new Burberry collection.
On the left, Karl Lagerfeld canvas tote bag – In the middle, top, Salvatore Ferragamo Studio Box bag – Below, Burberry Lola small tiger-striped bag – From top right to bottom right, Gucci Horsebit mid-heeled pumps – Marni naif tiger resin and metal clip earrings – Dior Dior gold metal Diorelite bracelet – Burberry square-framed monogrammed sunglasses
For him…
Tiger men are adventurous souls, unafraid to express themselves and willing to take risks. Dior and Gucci offer trainers with the tiger pattern, as well as a bucket hat and a fanny pack.
Left, ace trainers and fanny pack by Gucci Tiger. Right, B27 low top trainers and bucket hat by Dior and Kenny Scharf.
With all these collections we say goodbye to the year of the ox to welcome a new stage. We wish you a happy year of the Tiger!.
Images provided by the aforementioned brands.
